B2B Site, manufacturer and national distributer
client: Stack Breaker
summary: The owner of a patented product, one that has proven itself since the 1970s, wanted to take his distribution to the next level. He knows his product and that he needs to satisfy his authorized dealers. But the reason that he had yet to go to the web was that he didn’t know where to begin nor what questions to ask. Then Randy stopped by, probing with the questions that needed to be asked. A few days later Randy returned with a detailed game plan that this trucker could understand and sign off on. The client sits back and lets Careytech handle the technology and SEO, produce the photos and video demos, and craft all text. Truly, a turnkey solution.
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New Site, Restaurant
Client: Tavern of Northfield
Summary: A restaurant with a history realizes that to live in today’s world it needs a web site – a modern web site that addresses the needs of the restaurant as well as the expectations of a web-savvy college community. After putting out an RFP, the client chose our proposal which painted a picture of what a modern restaurant site could be –menus all formatted uniformly, calendar of weekly entertainment, online specials – all easily updated by authorized staff. All this displayed within a visual theme that pays respect to its ambiance and storied history.
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Web Site Upgrade, to make it more usable
Client: Country Glazed Ham
Request: The owner of Country Glazed Ham was frustrated with his web site. He was dependent upon a web company to update his content – his menu items, his store hours, the changes in store locations, and even his new logo. Not only was his web company slow in responding – they would charge him for even the simple updates.
One of his business contacts referred Careytech Studios. Within hours we updated all of his needed changes. Then Randy visited the owner to show him how an upgraded web site would alleviate that frustration and enable him to better leverage the opportunities of a web presence. The client signed on immediately.
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Event and Registration: ‘Colin Powell’ Leadership Conference
Client: 2008 Leadership Conference
A national conference featuring Colin Powell was targeting corporate executives across the US and Canada. The web site had to be professional, to-the-point, and easy for busy executive or their assistants to gather information and register. Web architect Randy Carey drove this project and built the event/registration site through his role as director of information strategies. The project evoked the attention of the ASAE (American Society of Association Executives), and here is the article they published through which Randy explains all the phases of architecting such a site. |
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